Word: logo
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Dates: during 1980-1989
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...years Britain's Barclays Bank has been a pillar of South Africa's financial community. And for the nearly 2 million South Africans of British descent, the bank's eagle logo has been a symbol of their country's few remaining links to the land of their ancestors...
...Memorabilia. This is the year to put Harvardiana under the tree. The Harvard Shop sells pure silk ties bearing the 350th logo for $25 and corduroy baseball caps...
Casper the Friendly Ghost is an amiable, almost cherubic-looking cartoon character. But his creator, Harvey Publications, felt downright hostile when the company's executives saw the logo for Columbia Pictures' 1984 blockbuster movie Ghostbusters. The logo featured a cartoon ghost behind the symbol for prohibition, a red circle with a bar across its center. Two years ago, Harvey filed a $50 million lawsuit claiming copyright and trademark infringement. The company claimed that the logo copied a Harvey cartoon character named Fatso, one of a trio of ghosts that taunt Casper...
...help in forging their new identities. The name consultants will take in around $250 million in revenues in 1986, in contrast to about $200 million last year. Consulting firms can earn fees of up to $500,000 and, in rare instances, $1 million for suggesting a new name, logo and packaging. It typically takes a consultant between six and eight weeks to come up with a new name, which is usually test marketed before it is adopted...
...didn't want this relatively minor case to hold up the relations," said Gerasimov, clad in a sportshirt emblazonedwith the NBC logo. He added that the Soviets, whoreleased Daniloff two days ago, did so "to removethis obstacle from the road to the summit...