Word: logo
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Dates: during 1980-1989
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Garland's logo, which intertwines an H and Y, was just one component of a master plan for the 100th game, which had three underlying principles, according to Carroll Lowenstein '53, who served as the Harvard liasion on Yale's organizational committee...
Another sore spot is Garland's specially commissioned logo, which one respected New Haven Register columnist described as "a hideous design which emphasizes the crimson H over the blue Y." Or, as Harvard Varsity Club President Bob Picket matter-of-factly notes: "Harvard is more prominent than Yale in the Logo, which helps." Garland explains that H is simply a larger letter, adding. "We just arrived at the most equal and optically pleasing design...We don't want to be unjudicious hosts...
Yale Sports Information Director Mark Curran says. "We have the official logo, but I must have seen at least 10 other ones (around New Haven). They all dreamt them...
Noting that the official logo "is very hard to read," one insider says the Yale Co-op offers a more standard football-shaped emblem crafted by a clerk there. In fact, Co-op President Dick Ballard reports brisk business, listing the numerous items on which their logo appears: "It is on everything. From the preppy button-down shirts to the LaCoste-looking shirts to the sweat-shirts to t-shirts to glasses--highballs and shot glasses--to lucite letter openers. These are sold exclusively at the Yale...
...predicament. While he says firmly. "In no way will Harvard or Yale do anything to commercialize it, they just want to make it special," it's precisely the absence of some lure that threatens to leave Yale bowl seats vacant and the specially designed tickets with the commemorative logo and poem untorn