Word: logo
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Dates: during 1980-1989
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...when Nathan Garland first constructed the official logo. Ryan sent the New Haven graphic designer back to the drawing board for fine tuning several times. He wanted Garland to measure the total square area alloted to both the block H and block...
Sure, Saturday's big event features The Official Logo, and The Official Program ($5), and The Official Handkerchief ($2), and The 100th Game Ticket in Lucite ($30), and The Golf Shirt ($29.50), and The Tote Bag ($12.50), and the pre-game descent by the U.S. Navy's Shooting Stars parachute squad, and special jerseys, and the commemorative coin-toss featuring about 50 former captains...
That's it. It's the ears. They both have big ears. In the iconography of American entertainment, there are two symbols that instantly conjure up one-word responses: Playboy's stylized bunny connotes "sex" and Disney's geometric logo type mouse suggests "family." But the bunny and the mouse have more than just prominent ears in common. Playboy equals naughty adult fun; Disney, whole some kid fun. Disney and Playboy are both purveyors of fantasy: Playboy makes real women seem unreal; Disney makes unreal adventures seem real. The Playboy mansion is a sort of Disneyland...
...more court battles and uncertainty and, said Brown, "we're anxious to get the decks cleared and eager to go forward." So, without further argument or appeals, AT&T announced last week that it had agreed to give up its historic Bell name and blue-and-white telephone logo. Federal Judge Harold Greene had ruled last month that the trademarks should belong to AT&T's local operating companies, which are scheduled to split off into seven independent regional units on Jan. 1. Bell Laboratories can retain the name, as can AT&T's foreign operations...
...million advertising its American Bell subsidiary, which was formed a year ago to offer a broad range of communications products and eventually to move into the computer business. Now that unit must adopt a new name: AT&T Information Systems. The company has been experimenting with a new logo in its promotion: a globe instead of the stylized bell. It symbolizes, says Brown, the determination of the new AT&T to be a world leader in communications and information services...