Word: logo
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Dates: during 2000-2009
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...doing something that we think is the right thing for the business and society, and we'd love to be doing more of it over time," he says. "But we don't pretend we've converted ourselves." To up Clorox's eco-cred, the products will carry the logo of the Sierra Club (in return for a portion of sales). And to up its distribution, Clorox got Wal-Mart Stores to carry the entire line; so do a "very high percentage" of Clorox's other retailers. Cleaning is a $3.4 billion category, says Tom Vierhile, director of research firm Datamonitor...
...Even new countries that do manage to get started face a load of problems, not the least being their flags. Consider how hard it is for the NFL to come up with a helmet logo for a new team that doesn't look like the trademark of the Altria Group or a symbol on a super hero's cape - and they've got only 32 franchises to worry about. The tricolor flag has been done to death. When you get to the point that Luxembourg and the Netherlands are both a horizontal red, white and blue, with the only difference...
...three sections of Northeastern fans unleashed boos and incoherent chants on the whole arena each time the kids pointed to the Veritas logo and smirked, something occurred to me: shouldn’t actual Harvard students be the ones getting a kick out of antagonizing the opposing team’s fans? At the Beanpot no less...
...designs all include the euro logo in some form: one of them features a stylized spiral, suggesting Europe's growth; another shows ten stars holding hands; a third depicts a stick man holding the euro logo, representing, according to the website, "the long history of trade, from pre-historic barter...
...Northern Rock is more than just a bank in this city. While its logo is sewn into the black and white jerseys of Newcastle's players - the bank also sponsors the local rugby and basketball teams - its activities are woven into the fabric of the city, too. Aside from employing thousands of Geordies, the Northern Rock Foundation, which receives 5% of the bank's annual profits, has handed out $350 million over the last decade to more than 1,500 good causes across the northeast. From its $2 million endowment of the gleaming Sage Gateshead concert hall...