Word: logo
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Dates: during 2000-2009
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Look only to the album art of the seminal troika of Modern Life is Rubbish, The Great Escape, and Parklife, the band’s finest hour: we see the yellow Blur logo, curvy and European-looking, cast onto three different images: on Rubbish, a vintage propaganda drawing of a speeding train, on Parklife, a close-up of a speeding racetrack greyhound, on Escape, two friends on a boat and the legs of one jutting out in a hyperrealized image...
ACER + FERRARI This laptop has nothing to do with the auto world, but why not slap on a snazzy car logo anyhow? Packed into a candy red casing, the Ferrari 3400's style is its strength...
...come at a more critical time. Only about 40% of Japanese households currently have high-speed Internet access, meaning an all-out battle is being fought for the fast-growing market. Leading the charge has been Softbank, which initiated a broadband ADSL service in 2001 under the Yahoo! BB logo at rates that far undercut anything then on the market. In December that same year, it added VOIP (voice over Internet protocol)?telephony delivered over the Internet?at deep discounts to NTT's fixed-line phone fees. And in July 2003 it rolled out BBTV, a selection of 24 channels...
...admired many things about their star CEO. Asked to bring change to the doddering Silicon Valley giant, she pursued the task fearlessly, her efforts culminating in a controversial merger with Compaq. Asked to inject pizazz into HP's pedestrian marketing, she overhauled it right down to the corporate logo. Asked to create a strategic vision for a company that had none, she came up with dazzling insights into "transformational trends" and a hyperdigital future in which HP would serve consumers and corporations at every stage. But the board ultimately concluded that Fiorina had one significant weakness as a chief executive...
...same images in American minds: trendy coffee bars, tightly-dressed Euro hipsters, neon lights against shadowy backgrounds. It’s certainly the style their album covers more or less convey, especially prominent on their new Sub Pop debut Do The Bambi, on whose cover a green deer logo and the album’s title illuminate the faces of the band from above...