Word: logo
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...first new studio in decades, most industry professionals will conclude that the famed filmmaker--by far DreamWorks' most valuable asset--is growing weary. The resurrection of the Amblin label, in their view, could signal that Spielberg is creating an escape vehicle in case the need arises. (The Amblin logo, which last appeared on Zorro, has until now been attached only to non-DreamWorks projects that were in the works before the new company was born...
That's an immense if. Drexler's idea was initially dismissed as science fiction, but even skeptics admit that, unlike time travel and warp drives, nothing about it actually violates the laws of physics. And when in 1989 an IBM team famously spelled the Big Blue logo in xenon atoms, nanotech spread from the basements of feverish acolytes poring over Drexler's seminal book, Engines of Creation (1986), to the research labs of NASA and Xerox PARC. Today nanotech researchers speak not of if but of when. Great leaps forward come from thinking outside the box. Drexler may be remembered...
...manufacture of Bakelite. Competitors soon marketed knockoffs--most notably Redmanol and Condensite, which Thomas Edison used in a failed attempt to dominate the nascent recording industry with "unbreakable" phonograph disks. The presence of inauthentic Bakelite out there led to an early 20th century version of the "Intel Inside" logo. Items made with the real thing carried a "tag of genuineness" bearing the Bakelite name. Following drawn-out patent wars, Baekeland negotiated a merger with his rivals that put him at the helm of a veritable Bakelite empire...
M.I.T. professor Seymour Papert, creator of the Logo computer language, worked with Piaget in Geneva
Only hours before demonstrators surrounded University Hall yesterday afternoon to protest Harvard's practice of licensing its logo to companies that allegedly use sweatshop labor, the University announced the first in what will be a series of policies aimed at resolving the issue...