Word: logos
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...even longer time Hef daughter Christie Hefner will step down at the end of January, so change is inevitable. And Playboy Enterprises Inc. stock has been vulgar, dropping 90% in a year. The company has an entertainment arm in Los Angeles and licenses its name and bunny logo to anyone who'll pay, including a wine company in 2008, but is said to make most of its money from its less well-known, more hard-core enterprises such as Spice TV and Clubjenna.com, named for porn star Jenna Jameson. (See the top 10 magazine covers...
...President is a pop-culture fixture? When he becomes a can of soda. During the coverage of Barack Obama's swearing-in, Pepsi showed off a new advertising campaign that audaciously hopes to benefit from his buzz. Brandishing graphics similar to Obama's change ads and a new logo not unlike his red-white-and-blue O, the spots declared, "Yes you can"--get it? can?--and announced, "Every generation refreshes the world...
...DVDs and, of course, commemorative dinner plates. Ben & Jerry's is introducing a Yes Pecan flavor in honor of Obama's campaign slogan, and Marvel Comics is running a special Inaugural issue of Spider-Man. Pepsi has created the Pepsi Optimism Project with a red, white and blue logo almost identical to Obama's sunrise button. And Obama's face now graces subway tickets sold in the nation's capital...
...polls. He hasn't heard directly from the Obama organization since, but with the help of the Obama website, Facebook and e-mail, he has created an Obama satellite organization on his own. The Owings group is in business, with a mission statement, the beginnings of a logo and plans to incorporate as a nonprofit...
After loading his clubs onto a cart, Obama, wearing sunglasses, a white shirt, khaki shorts, white and brown golf shoes, and a red baseball cap emblazoned with the City and County of Honolulu's Ocean Safety logo, drove down to the driving range. Standing next to Whitaker, Obama , with a white glove on his right hand, took three practice swings. His first shot was a ground ball straight ahead. His next shot went airborne but created a divot that Obama walked out to pick up and replace...