Word: logos
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...other hand, there?s often overreaction. Busy metro stations were shut down two days last week because of bioterrorism scares. An SUV cab on its way to a Capitol Hill party was stopped because it bore an unfamiliar logo. Georgetown was nearly shut down Thursday night when the Hash House Harriers, a running club which marks each mile covered with a pile of white flour, was mistaken for anthrax-spewing members of Al Qaeda. Yet at former Majority leader Mike Mansfield's burial at Arlington Cemetery last week, with half the Senate in attendance, only those who entered...
United we stand: That is the mantra, the logo, the declaration of codependency for the new Fortress America. How, then, must someone feel who stands apart, in opposition to the nation's righteous war fever? Ask Catherine Herdlick, a graduate student at Parsons School of Design, who helped carry a banner reading PEACE NOT WAR last Thursday in Manhattan's Union Square. Ask the 500 or so demonstrators who convened there a day later before marching north to Times Square. They are the first peaceniks of the 21st century...
...debut at the Coop several weeks ago when the store introduced a new line of Harvard-wear produced by the Nike Corporation. Many T-shirts, hats and other athletic retail apparel adorned with Harvard’s name will now include the ubiquitous swoosh symbol directly below the usual logo...
...questions. It's to explore the war effort, not to be a cheerleader for it; it's to explain the new national solidarity, not to help forge it. Others can do that. CNN's putting a flag on the screen or the broadcast networks using flags in their logos, like CBS's America Rising seem okay. TIME, for its part, put a little red-white-and-blue into the magazine's logo in this week's issue. But individual reporters wearing them seem a little bit over the top. I wouldn't do it. But I'm a hypocrite...
...connect with sponsors over and above just selling a sign," Meis says. At the Staples Center in Los Angeles, NBBJ created exhibition space for Toyota and let United Airlines decorate the club-seat corridors. For the Milwaukee Brewers, NBBJ pitched Miller Brewing Co. the idea of incorporating its logo on a clock tower. "That becomes their blimp shot," he says...