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...idea on a whim to do kind of a SportsCenter feature," said LevSPN creator Charles T. James '10.  "I came up with a logo and a name as kind of a joke...

Author: By Anita B. Hofschneider | Title: LevSPN | 5/8/2009 | See Source »

...People rarely approve when a newspaper, the quintessential quotidian good, changes its layout. Similarly, when Starbucks briefly started using its old logo on coffee cups about a year ago, daily drinkers weren’t happy. And, when the Red Sox announced they would be wearing new “retro” gray road uniforms last December, the fan response was tepid at best, with the greatest vitriol directed at the biggest change—putting hanging socks on the hat. Baseball games occur almost daily during the summer months, so it’s not surprising that fans...

Author: By Adam R. Gold | Title: Stop Bashing the New Facebook | 4/18/2009 | See Source »

Dressed in jeans, boots and a baseball cap with a camouflage peak and a hunting outfitter's logo, the Texas governor was one of the few major politicians to appear at the tea parties across the country. While crowds yelled "Secede! Secede!," Perry - 60 but telegenic and youthful - thought out loud that secession might be the outcome if Washington does not mend its "oppressive" high-spending, dictatorial ways. (Most experts say the notion that Texas can legally secede is mistaken, but the state does have the right to split into five states, offering the prospect of 10 U.S. Senators, math...

Author: /time Magazine | Title: What's All That Secession Ruckus in Texas? | 4/18/2009 | See Source »

...That discomfort is exactly what the agencies count on. The idea of using costumed collectors dates back to the 1980s, when a company, the Cobrador del Frac (or Tuxedo Collector), began sending out agents dressed in black ties and driving cars emblazoned with the company logo. Others followed suit, in ever more extravagant getups, all of them banking on the debtor's sense of shame to motivate repayment. "Personal honor, your public image, is still very important in Spain," says José Romero of the Zorro Collectors. "If one of our agents shows up at an apartment, everyone...

Author: /time Magazine | Title: Spain's Costumed Debt Collectors: Final Notice? | 4/9/2009 | See Source »

...Delta serves Coke, but Northwest is Pepsi all the way. That divide will survive the merger, even after Northwest employees have doffed their uniforms for Delta's. Concerned travelers can learn which beverage selection to expect by looking at their tickets, which still display either the Northwest or Delta logo...

Author: /time Magazine | Title: Rent This Hotel Room for $1. No Foolin'! | 3/29/2009 | See Source »

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