Word: lombardis
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Even so, the experts' early line established the Packers as a 7-point favorite in a championship game. If it is humanly possible, Lombardi intends to make the odds stand up. "To be successful," he says fervently, "you must believe in what you do"-and Lombardi believes in his Packers. In the dressing room he tells his players: "The only thing that can beat you is yourself. Think about this: the Green Bay Packers are you! Remember it! The Green Bay Packers are you!" His voice grows silken, almost hypnotic. "Look, I've said it all before...
...they even manage a polite chuckle when visitors joke about the city's 139 bars and its unsavory reputation as a gangster hangout during Prohibition. But on two subjects the town has no tolerance: the Green Bay Packers are the best football team in the world, and Vince Lombardi. 49, is the world's greatest football coach...
...college towns can match the unbridled devotion of Green Bay for Lombardi and his doughty athletes. There has not been an empty seat in City Stadium (capacity: 38.663) since 1959; the only way anyone gets to see a game is by buying a season ticket-and even that, like joining a country club, takes years of waiting. Green Bay's youngsters save their pennies in kiddy banks in the shape of green-and-gold-suited Packers. Portraits of Packer players hang on soda fountain walls; restaurant diners eat their soup off "Know-Your-Packers" doilies. The pastors of some...
...Little Things. "Some people try to find things in this game that don't exist," sniffs Packer Coach Lombardi. "Football is two things. It's blocking and tackling. You block and tackle better than the team you're playing, you win." To do his blocking. Lombard! has the quickest and one of the heaviest (239 Ibs. per man) offensive lines in pro football. To do his tackling, he has a sturdy, stingy defensive team that has permitted its opponents an average of only 102 yds. rushing. 127 yds. passing and 10 points a game. To spearhead...
Breaking Their Morale. Last year Lombardi also had the impressive services of Paul Hornung. a wondrous halfback who, in the day of the specialist, can run, pass, kick or block-and proved it by scoring a record 176 points in 1960. This year Hornung wrenched his knee badly. sat it out on the bench half the season-when he was not posing for ads. The loss would cripple almost any other team. Yet, filling in for Hornung at halfback. Tom Moore scored seven touchdowns, averaged 3.1 yds. every time he carried the ball. Handling Hornung's place-kicking chores...