Word: lombardos
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...Etting's and Jimmy ("Schnozzle") Durante's time is up. Jack Pearl will go on with Lucky Strike cigarets, Amos 'n' Andy with Pepsodent toothpaste, Rudy Vallee with Flelschmann's Yeast. Jack Benny this year performs for Chevrolet Motor Co., Burns & Allen and Guy Lombardo for White Owl Cigars, Bing Crosby for Woodbury Soap, Al Jolson and Paul Whiteman for Kraft-Phenix Cheese...
...season. In the summer, U. S. jazz bands go to Europe to demonstrate in music halls and night clubs their country's one & only original contribution to music. Europe in the past few summers has heard smooth, suave jazz played by Paul Whiteman, Rudy Vallèe, Guy Lombardo. It has also heard Negro syncopators who scorn sweet stereotype melodies and easy orthodox rhythms. But this summer Europeans will have a chance to hear hot, pulsing jazz played as they never have heard it before. Last week on the S. S. Olympic Negro Edward Kennedy (''Duke") Ellington...
...truth is, we don't like the term jazz". It always signifies something more or loss crude. Ours is a certain type of American music that has caught the spirit of the music-loving world. Look at Olsen, Lombardo, Bernie--even in Europe--Paris, Berlin, London--this new American music has caught like wildfire. Pagan it may be called, but nevertheless just look how it's used. But we decry the word 'jazz.' Which reminds me, now that beer's here, there's going to be a great change in the music world, and people are going to learn...
Dance orchestra Lombardo...
...study of radio advertising's effectiveness in 1931 Professor Robert F. Elder of M. I. T. reported that Robert Burns had 25% more smokers in radio homes than in non-radio homes. This year he reported that the advantage had increased to 260%. Radiomen think that Guy Lombardo and his orchestra, also on the General Cigar program, deserve praise for this increase as well as Burns & Allen...