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...notion that the '90s are different, that an economy with seemingly rock-solid fundamentals could withstand the buffeting of currency crises in countries half a world away. Federal Reserve Chairman Alan Greenspan, who likes this kind of excitement about as much as he does a rash, carefully reinforced his long-held belief that the Nirvana-like state of low unemployment and steady growth that correlates with his tenure can be sustained by riding herd on inflation. Said he: "Our economy has enjoyed a lengthy period of good economic growth, linked, not coincidentally, to damped inflation. The Federal Reserve is dedicated...

Author: /time Magazine | Title: STILL ON A ROLL? | 11/10/1997 | See Source »

However, the Foundation has not taken a position on the long-held demand for a multicultural student center. Such demands originated in the 1970s, when students demanded the creation of a Third World Center...

Author: By Barbara E. Martinez and Alexandra S. Morrison, CRIMSON STAFF WRITERSS | Title: Laying a Foundation For Ethnic Diversity | 10/20/1997 | See Source »

Being a visionary is not the same thing as being popular. Odds are, if you're a visionary, most of your years have been a struggle to get others to see what is so apparent to you. This requires arguing people out of long-held beliefs, absorbing countless verbal assaults and clinging to your judgment while friends wonder when you'll start explaining your position to your dog. Yet with every passing day, you grow more certain that you're right...

Author: /time Magazine | Title: HOW AOL LOST THE BATTLES BUT WON THE WAR | 9/22/1997 | See Source »

Indeed, after only a week on the surface of Mars, Pathfinder had conducted dozens of worthy science experiments, had begun to challenge at least one long-held perception about the red planet and had transmitted more than 1,700 photos of the landscape, many of which were incorporated into a "monster pan," a spectacular 360[degrees], three-dimensional, horizon-to-horizon mosaic image that, when viewed through 3-D glasses, is almost as good as being there. The mission had also achieved a historic first on Mars: a motor-vehicle accident...

Author: /time Magazine | Title: ROCK FESTIVAL ON MARS | 7/21/1997 | See Source »

...this agency hopping is testing the long-held view that a brand can't be built overnight, and needs to be cultivated and nurtured systematically. "A successful brand has a personality and a conversation with consumers," says Steve Goldstein, vice president of marketing for Levi Strauss, which has used Foote, Cone & Belding and a predecessor agency for 65 years. "But if you keep changing the voice of the person talking, it's very hard for consumers to trust a brand...

Author: /time Magazine | Title: MADNESS ON MADISON AVENUE | 6/16/1997 | See Source »

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