Word: longer
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...also need to time the discounts correctly. The liquidation firms are running against the clock. They can't drop the discounts forever, and the longer the sale lasts, the more expenses it has to pay. How long will they let the $1,300 plasma TVs sit at 10% off? They won't tell the customer, of course. The Great American Group wants you to buy, now, before it's forced to move the discount down to 20%. The customer also has to make some bets. For example, Erickson, the Great American CFO, worked on the liquidation for the Montgomery Ward...
...ever put it to a statistical test. Now someone has, and the results are striking: according to a study just published in the New England Journal of Medicine, when local governments decide to scrub out the smog, local residents actually live an average of five months longer...
...many other things, the inauguration of President Barack Obama has people hoping that these kinds of questions will be more aggressively addressed than they were over the past eight years. Even during the most heated days of the fall campaign, neither candidate went so far as to promise longer life in exchange for a vote. But a smart environmental policy could deliver just that...
...Sardar off on investigations that always return him to the subcontinent and mostly to two episodes that have defined the region: colonial rule and partition. Time and again, Sardar deftly untangles complex knots and relationships to uncover how the enmeshment of Britain and the subcontinent had a far longer and denser history than the simplistic but commonly touted story of post-independence economic migration...
Sons of Liberty Your leading article on democracy in Asia misunderstood why a Thai middle-class that once rallied against military rule brought down two democratic governments in Bangkok [Jan. 12]. Supporters of the People's Alliance for Democracy (PAD) were those who could no longer tolerate the massive abuse of power of an elected government so mired in corruption. Yes, the protesters wore the colors of the beloved monarchy, but they were targeting a gang of crony politicians, not the institutions of democracy itself. Rather than impede democratic progress, the PAD phenomenon has clearly advanced civil society in Thailand...