Word: looke
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...come up with the idea for the book? Hamilton: Well, Scott and I are friends. We look very similar to marketers. But if you go a little deeper, you find that we approach life very differently. Scott's never voted. I vote in every election, and I have my kids come with me to hand out literature at the polls. He doesn't like team sports, whereas I'm a baseball coach. We wanted to explore people's decision-making styles. We came up with a model that can predict things that normal demographics can't - whether...
...Information, me-Too and Stickiness. Time is whether you're focused on right now or the future. Risk is whether you're willing to take a risk. Altruism is whether you think about others. Information is whether you research before you make a decision. Me-Too is whether you look to others for guidance. Stickiness, whether you stick with what you've already done...
...every memorial service. But this one he had to attend, if only to make sure that the stories got told, the names got spoken - Aaron and Amy, Jason and John, Frederick, Francheska, Juanita, Kham, Libardo, Justin, Russell, Michael. A young President baptized a new Greatest Generation: "We need not look to the past for greatness," he said, "because it is before our very eyes." Our security is their life's work, he said, and peace is their legacy, and freedom their gift. To the great gray sea of soldiers that stood before him, the deaths were a hard reminder...
...next night, after the House passed its health care bill, she took to her Facebook page (her favored communication tool since leaving the statehouse) and warned, "Look closely at the provisions mandating bureaucratic panels that will be calling the shots regarding who will receive government health care. Look closely at provisions addressing illegal aliens' health care coverage too." Not too specific, but undeniably provocative...
...million is a lot of money. Short of going to Disneyland, what do you plan to do with it? I haven't really thought about it yet. Since Saturday [when the field was winnowed down to two], I didn't want to look past the heads-up match with Darvin. I'm sure at least some of those winnings will go back into my bankroll, though. There's always another tournament to play...