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Costly lawyers argued before the Supreme Court of the U. S. last week over homonymic trademarks. The Beech-Nut Packing Co. (BeechNut provisions, chewing-gum, candies) wanted P. Lorillard Co. (tobaccos) to cease labeling one of its cigaret and tobacco brands Beechnut. Lorillard Co. asserted that Beechnut was the name of a chewing tobacco made by a now dissolved Kentucky firm they once owned; that Beech-Nut Packing was not making tobacco products and was not injured by the similarity of trademarks. Beech-Nut complained that some day they might want to manufacture cigarets and other tobacco products; then there...

Author: /time Magazine | Title: National Affairs: Beech-Nut v. Beechnut | 3/28/1927 | See Source »

...tobacco business was enormous and profitable. Twelve firms-R. J. Reynolds, American Tobacco, Liggett & Myers, P. Lorillard, American Cigar, General Cigar, Consolidated Cigar, U. S. Tobacco (snuff), G. W. Helme (snuff), American Snuff, United Cigar Stores (retailers) and Schulte Retail stores-aggregated net incomes of $96,154,158. This was an increase of nearly 14% over total profits of 1924, of about 28% over 1923 and about 29% over...

Author: /time Magazine | Title: Business: Tobacco | 5/17/1926 | See Source »

...Reynolds Tobacco Co. (W. N. Reynolds, Chairman; Bowman Gray, President), which makes Camels ("I'd walk a mile"), Prince Albert, etc.; Liggett & Myers (C. C. Dula, President)?Fatimas ("What a whale of a difference just a few cents make"), Piedmonts, Chesterfields ("They Satisfy"), Masterpiece Smoking; P. Lorillard Co. (B. L. Belt, President)?Murads, Helmars, Deities, Moguls, Between the Acts; Philip Morris & Co., Ltd., Inc. (R. M. Ellis, President)?Philip Morris, Marlboro, English Oval. This last concern is affiliated with the American Tobacco Products Co. (T. B. Yuille, President), which controls the Surburg Co. (Zig-Zags), Stephano Bros...

Author: /time Magazine | Title: Business: Tobacco | 3/29/1926 | See Source »

...object or, with a presumably acristogy inserted between his crisp military mustache and his neat professional Van dyke, enjoying a happy solace while he listened, rapt, to some exalted strain. Last week Lieut. Commander Sousa began a Supreme Court action to re cover $100,000 damages from the P. Lorillard Co., which had thus, without his permission, advertised the ''March King" cigar. He asserted that, beyond the mere trespass upon his name or af front to his taste which the advertisement embodied, it had made him suffer the ribaldries of his friends who have "made sport...

Author: /time Magazine | Title: Music: Affront | 6/1/1925 | See Source »

...Rooseveltian Rough Rider; in Mexico, when he was climbing a mountain to inspect gold and silver mines of which he was part owner. His daughter by his first marriage was known as 'the frappeed baby" from cold storage methods used to cure a childish illness. His mother, Mrs. Pierre Lorillard Ronalds, was a favorite of Queen Victoria...

Author: /time Magazine | Title: Milestones: Nov. 17, 1924 | 11/17/1924 | See Source »

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