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...Los Cabos is Mexico's top spot for private jet traffic, but this year there's been a 30% drop, officials say. Passenger airline traffic has "softened" too, according to an Alaska Airline's spokeswoman, though no figures were given. Alaska, with the most flights, and other airlines are maintaining their schedules, but are using smaller planes to handle the diminished crowds, according to Ella Messerli, vice president of marketing for Los Cabos Visitors and Convention Bureau...
Hotels in Los Cabos, with rooms commonly averaging over $400 a night, aren't lowering rates, but are offering incentives like $400 credits toward airfare, free rental cars, and massages. Messerli says hotel occupancy rates were down just slightly in March, from 80% to 76%, which she attributes to bad press up north, she says...
Messerli says next season they are going to woo back rich tourists via the Internet, using web-based testimonials, e-mail campaigns, and one-on-one "familiarization trips" for the media and travel specialists. "We want to promote Los Cabos as a value destination now," she says...
...positives have come out this, says Conroy, who has gone back to making a living as a lawyer in Los Angeles. "The military patrols have cut down on carjackings and their presence has slowed real estate sales," she says. "You can thank the narco wars for preventing more Americans from losing all their money in bad Mexican real estate deals...
Sources: New York Times; BBC; Christian Science Monitor; CNN; ABC News; Los Angeles Times...