Word: loser
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Dates: during 1990-1999
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...policy -- while at the same time saying that those who think otherwise should blame obstructionist congressional Democrats, not him. "If you run against the 'Do Nothing' Congress, as Truman did in 1948," says Bond, "you can both lower expectations of your own plurality so you're not called a loser even if you win, and you can put the Democrats on the defensive. A non-coattail campaign becomes a referendum on the President's first four years. It's hard to derive a working mandate from that...
...Quayle Offer the Right Remedies? Some of the Vice President's proposals, such as a societal emphasis on mediation over litigation, can be embraced by everyone other than the most self-protective attorney. Others are intriguing, such as his advocacy of the English system, in which the loser in a civil suit is required to pay the victor's legal bills...
...large shunned high-tech products and services like personal computers and electronic shopping. While big corporations were infected with PC mania during the 1980s, households remained largely immune. There are far fewer homes with PCs than analysts predicted, much to the chagrin of manufacturers like IBM and Commodore. Another loser: the picture telephone. First introduced by AT&T at the 1964 New York World's Fair, it allows callers to see as well as hear each other. But consumers considered the device -- at $8,000 a set -- not only too expensive but awkward. Undaunted, Sony unveiled a less expensive videophone...
This summer is different. Studio bosses, noting the kamikaze competition last year of all those action adventures, have released softer films (like the disease movies Dying Young, Regarding Henry and The Doctor) normally reserved for school months. The female buddy film Thelma & Louise served up an engaging pair of loser-heroes. True they were more reactive than active, dithering away their chances for escape and ending up as victims, not saviors. But they showed at least that women could dish out their share of violence -- whatever advance that represents. Even the muscle movies are admitting strong women. In Robin Hood...
...spending, on which the agency earns a percentage commission.) A few days before the Avis decision, Eastman Kodak shifted the lucrative media-buying responsibility for placing some $55 million worth of its ads to the Lintas agency, a contract probably worth at least $1 million in fees. The loser: J. Walter Thompson, which has been creating Kodak's advertising for 61 years, most recently its "True Colors" campaign. "It came as a complete surprise to us," said the sobered JWT chairman, Burt Manning. "I still don't know what happened." Among the advertisers currently working the crowd for a possible...