Word: low-cost
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However, not all the news is bad. "Sometimes high tech science brought to bear on common problems does produce a low-cost simple effective treatment," Cash said, citing a treatment for diarrhea--a major child-killer--which uses water, sugar and isotonic salt. This treatment has proved particularly effective because all the ingredients are inexpensive and mothers can administer the medicine to their children...
...various financial functions. Until Big Bang occurs, for example, only six firms are allowed to act as jobbers in British Treasury bonds, known locally as gilts. This comfortable arrangement, however, did not sit well with British Prime Minister Margaret Thatcher, who feared that London was losing ground to low-cost, high-volume centers like Wall Street. In 1983 her aides negotiated the ground rules for deregulation in the hope of turning the Exchange into a magnet for international investment. That goal fits handily with the increasingly round-the-clock nature of stock trading, in which international securities firms hand portfolios...
...trade deficit has grown, some American industries have been all but destroyed by low-cost foreign producers. Imports of leather shoes rose from 33% of the market in 1981 to 58% in 1985. Machine-tool imports have nearly doubled since 1981. Even within industries that are still dominated by American firms, foreign manufacturers have made significant gains. Example: computer imports claim 18% of the U.S. market...
Northwestern has used tax-exempt revenue bonds to finance low-cost, variable- rate tuition loans (8% to 8.25% so far). Many of the loans, which have paid an average $6,000 apiece to about 4,500 borrowers in the plan's three years, are aimed at middle-class parents whose relatively comfortable incomes ($40,000 to $100,000) disqualify their children for conventional forms of need-based aid. In addition, the Massachusetts-based Consortium on Financing Higher Education, whose 30 members include Northwestern, Harvard, Yale and Stanford, provides supplemental $2,000 to $15,000 loans to the same kinds...
...reputation for spartan travel conditions and first-come, first-served seating, will be able to convince passengers that it has made the switch. Says J. Henry Riefle, general manager of Manhattan's Hardach Travel Service: "No matter what People Express does, it will always be perceived as a low-cost, no-frills carrier. You can't expect a $300,000-a- year executive to worry about saving $45 on a flight to Pittsburgh...