Word: low-cost
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...game-playing teenagers. Video games are not allowed at the public library in Tacoma; instead, the library offers free BASIC programming classes and a well-stocked computer lab, where potential buyers can test-drive the latest models. At the Peterborough, N.H., town library, cardholders check out and take home low-cost computers just as they would a mystery or gothic romance. "It's a matter of survival," says Joan Zaleski, director of the Connetquot Public Library in Bohemia, N.Y. "You have to be an up-to-date, exciting place or you'll go under...
...when it could not raise enough capital to provide the airplanes it needed. Immediately after filing for bankruptcy, Northeastern began calling itself the New Northeastern Airline and selling tickets on its five most profitable routes. In 1983 Continental Airline declared bankruptcy and then successfully survived as a smaller, low-cost carrier. Airline Industry Analyst Jordan Greene of Miami, however, does not give Northeastern much chance of doing the Continental...
From the beginning, the PCjr was viewed as something more than just another machine. For some, the entry of IBM into the low-cost market promised the fulfillment of long-held dreams of getting a computer into every home and classroom. Others expected that IBM would quickly dominate the markets for home and school computers just as it had taken over the one for office machines...
...PCjr, however, is unlikely now simply to roll over the low-cost computer market. Apple remains the powerhouse in both the home and school. This year it will sell about 900,000 of its He and He machines. Some industry watchers also wonder whether IBM's sales momentum will continue after the generous rebates expire in January...
Legislators in several states are considering laws that would require banks to provide a minimum level of service, much like utilities. One recent study showed that 58% of consumers believed the Government should require banks to provide low-cost services for the poor. Bankers, however, view that as the next thing to socialism. "I think the industry is perfectly capable of meeting the needs of society," says Citicorp's Reed. "We're part of society, and we're decent people. I don't honestly believe it's necessary for the legislature to impose itself...