Word: low-cost
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...issue which was presented to the entire Cambridge community by the 900 persons assembled September 4 at the Cambridge Housing Convention was not rising rents, but the rapidly dwindling supply of low-cost housing. The consequence of this is that hundreds and thousands of persons and families of low income are being forced to leave Cambridge. Those most severely hit are the elderly, most of whom live on extremely limited fixed incomes. The CEOC sruvey of the elderly, completed July 1, 1968, dramatically illustrates the crisis in housing of which we speak. 2061 surveys were taken...
Harvard, M.I.T., and "other large institutions" were criticized for "land grabing" and for not participating in low-cost housing programs...
...Detroit is preparing to meet the challenge with a new group of cars even smaller than the original compacts. More than half of all imports are accounted for by West Germany's low-cost ($1,699) Volkswagen, whose continuing success suggests that the import phenomenon is attributable less to beauty than to size and price. With many foreign cars, of course, there is also the desire for prestige. Until now, the Big Three have been trying to fill the size and price specifications with their own foreign-built cars, notably Ford's English-made Cortina, Chrysler...
...Corvair. American Motors also hopes to produce a small car next year, provided that it can hold down the tooling-up costs. The only automaker without a domestic minimodel in the works is Chrysler, which instead has decided to consider development of what it calls a "world car," a low-cost auto that would probably be manufactured in France and aim at acceptance in both the U.S. and European markets...
Heavy Hand. Thos. Cook & Son is now trying to change that image. This fall, through an exclusive link-up with British European Airways, it will initiate "Silver Wing Tours," offering a choice of low-cost package tours to no fewer than 97 vacation spots. The minimum price will be $89.60 for a 14-day trip from London to Mallorca and back, including lodging, meals and free information that can be gained from Cook's expert agency. Cook's expects to pick up 250,000 to 300,000 customers for such inclusive tours...