Word: low-cost
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...High & Low. The British, who hope to increase their sales 25% in 1962, are particularly mindful of the lesson. Five of the eight English automakers selling in the U.S. will soon introduce new models that do not directly challenge Detroit. British Motor Corp., noting that 75% of its U.S. sales are sports cars, is coming out with two revised versions of its low-cost Austin-Healey Sprite ($1,868). It has also converted its tiny Austin 850 into the 90-m.p.h. Austin-Cooper mini-sports sedan boasting twin carburetors, disc brakes, and sure-footed front-wheel drive. Rootes is pushing...
...successful businessman (wholesale drugs) in his own right. Moscoso knew what Puerto Rico had that mainland investors wanted: a stable government, good transportation facilities, a large, increasingly skilled and relatively low-cost labor market. By offering generous tax exemption as well, he encouraged 834 companies to invest more than $500 million in the island; the island's economy shot ahead until today its $622 annual per capita income is more than double the Latin American average...
...Prince ordered his research men to find a way of bringing methane to Chicago by water transport. The result, twelve years and $50 million later: a method of shipping liquefied methane that promises to bring handsome new profits to Business Wizard Prince and to open untapped markets for the low-cost fuel in countries which do not have their own gas fields...
...Britain, Japan) sped home to check their exchequers. Last week they not only came back with matching pledges, but also with a new member for the club: France. As a result, the six nations and the World Bank will provide India with a whopping $2,225,000,000 in low-cost loans and credits over the next two years...
...their campaign for federal aid to parochial schools, Roman Catholics have so far demanded only low-cost building loans. But last week a top Catholic tactician proposed a bigger package: not only loans but direct grants to parochial schools, such as would be given public schools in the Kennedy education bill...