Word: low-cost
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While some low-cost airlines are concentrating on more traditional destinations, Ryanair, Go and Buzz are boldly going where few have gone before. And their attentions are proving a boon, not just to holidaymakers who snap up bargain fares, but to places like Aarhus, Bergerac and Jerez, which are enjoying a boost to the local economy from an influx of tourists. As the summer vacation season reaches its peak at the conventional hotspots, the air over Europe is filling with people going to places that, until recently, they had never even heard...
With rock-bottom fares, the low-cost carriers are prompting people to rethink their holiday plans. When a vacation abroad can cost less than a similar break at home, the attraction is irresistible. So more and more Europeans are taking a couple of short breaks a year in addition to their annual vacation. And they are venturing into unknown territories. Eileen and Geoff Morgan of Hastings, England went to Graz this year. "We'd never been to Austria before," says Eileen. "It was lovely, just like the postcards." They now plan to visit St. Etienne in France, "and lots...
Remember not so long ago when the latest crop of low-cost airlines first appeared on the aviation scene? Travelers tisked that the low-cost carriers didn't have enough planes. They quibbled that the carriers were based at - and flew into - remote airports. They complained that their Internet booking facilities meant little customer contact. Even some of their names - easyJet, Buzz, Go - had an unsettling air of impermanence. And weren't those prices just a bit, er, too good to be true...
...aftermath of the Sept. 11 terrorist attacks, from which some of the traditional carriers have not yet recovered, the budget sector's stars are taking advantage of a traveler mindset in which the only thing that matters is price. "There is a massive opportunity for low-cost, whether it's people transferring for a long-haul flight or just point-to-point," says Adam Harris, sales and marketing director at Buzz, the U.K.-based, low-cost arm of Dutch airline KLM. "The whole outlook will change...
...Each approach carries advantages and dangers. The attraction of the "Afghan model," long championed by many hawks, is that it offers the U.S. a low-cost schema to oust Saddam. But skeptics doubt that Saddam's regime will collapse that easily, or that it will be significantly troubled by the strategically insignificant opposition forces. Like the "Afghan model," the "October surprise" can be implemented relatively quickly and has the advantage of a first-round knockout - it doesn't seriously test the political-military stamina of the U.S. war effort. Skeptics foresee massive loss of life on both sides (and among...