Word: low-end
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Dates: during 1943-1943
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...paradox is that these low-priced textiles do not exist mainly because OPA has succeeded in keeping prices down. But OPA's victory has also been the consumers' loss, because manufacturers of "low-end" goods, between soaring labor and raw materials costs on one side and inflexible ceilings on their prices on the other, found themselves squeezed out of profits. Result: they largely quit civilian production-and "upgraded" the rest. Half of production went into military orders. The other half became "higher-quality" merchandise-sometimes a matter of adding as little as an extra color to a fabric...