Word: lowe
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Dates: during 1960-1969
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Snob Appeal. Though prices vary widely (37? for half a gallon in Chicago, 45? in New York), many bottled-water fans seem more concerned with such qualities as low sodium content (for heart patients) or fluoridation (bottlers generally offer water with or without). "Let's face it," says President George Schmitt of Chicago's Hinckley & Schmitt, "bottled water has a certain amount of snob appeal-and a health image." To bolster his appeal to gourmets, Schmitt employs a full-time home economist to advise housewives and conjure up recipes for everything from soup to marmalade...
...puts most of his fund's money into little-known firms with untapped market potential. Over a third of the companies on Enterprise's list are still traded over the counter. When he cases a situation, Carr looks for two things: proven, imaginative management and a low price-earnings ratio. That way he is likely to catch a star as it moves from small to medium size...
...Low Esteem. Hibakusha, who number about 90,000 and account for one-fifth of Hiroshima's present population, are often refused employment on the grounds that they tire easily, lack drive or are prone to fatal malignancies. They are frequently shunned as mates for fear that they carry radiation-tainted genes...
...Olympia Press alive and publishing in Boston? Has literary decency fallen so low-or has fashionable camp risen that high...
...sharp contrast to the low-key U.S. approach was North Korea's pugnacity. Speaking in Pyongyang, the capital, Soviet-trained Premier Kim II Sung warned that he was readying his military machine for a full-scale war that "may break out again at any moment." Reinforcing Kim's threat, the Soviet Union ordered a powerful 13-vessel squadron into the Sea of Japan as a counterforce to the strong U.S. task force there. While the nuclear-powered carrier Enterprise moved from a point 45 miles off the North Korean coast to about 100 miles in a tension-easing...