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Word: lower (lookup in dictionary) (lookup stats)
Dates: during 1960-1969
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Usage:

...there is usually a hushed, shaken silence to the crowds that trail out of the theaters. The reason is not simply the cinematic perfection of the death scene. It is also caused by the fact that Bonnie and Clyde are what Warren Beatty calls "ordinary people," whose curiously appealing lower-middle-class normality emerges between crimes -Bonnie's perpetual avian bickering with Buck's wife, the Barrow brothers' spirited roughhouse chaff. They kill and rob banks; but they share the common concerns of common...

Author: /time Magazine | Title: Hollywood: The Shock of Freedom in Films | 12/8/1967 | See Source »

...major problems is that many TV sponsors today care more about the composition of a show's audience than its overall total. The ratings strength of CBS is in its older shows. But those programs attract proportionately more elderly, lower-income audiences from rural and semirural areas-audiences that, obviously, are the least tempting to most advertisers. T hese viewers not only have less cash to spend but are also less likely to try new products. And at a time when corporations are tightening their advertising budgets, many sponsors are seeking the same kind of "selective" audiences that they...

Author: /time Magazine | Title: Ratings: Honor Without Profit | 12/8/1967 | See Source »

...approached the velocity of light, some of the stars ahead of it began to blink out; their light had been shifted into higher, ultraviolet frequencies that are invisible to the human eye. Others, like Betelgeuse and Aldebaran, which look red to observers on earth, actually became brighter: their substantial lower frequency infrared output, normally invisible to the human eye, had been shifted into the visible range...

Author: /time Magazine | Title: Space Exploration: Incredible Flight to the Stars | 12/8/1967 | See Source »

...Federal Equal Employment Opportunity Commission will hold hearings on job discrimination in New York, where Negroes represent 18.2% of the population but only hold 6.3% of white-collar jobs and are a meager 1.8% of the "managerial class." Even those in managerial jobs in most areas are usually lower-level executives. "If I let big business here poke me in the eye once for every Negro vice president it has," says a Los Angeles civil rights worker, "I'd never have to blink...

Author: /time Magazine | Title: Corporations: Tomorrow Becomes Yesterday | 12/8/1967 | See Source »

...four-passenger Safety Sedan, developed under a $385,000 contract by Fairchild Killer Corp.'s Republic Aviation Division. Billed as a car to be developed with "an aeronautical approach," the sedan could, according to the safety commission, be mass-produced as cheaply as Detroit's lower-priced models, be far ahead in safety. Though New York State has no plans to build it, the design has such features as four-wheel drive for maximum traction and resistance to skidding, an all-window defrosting system, four roll bars, a "driver's periscope" affording wide-angle rear-view visibility...

Author: /time Magazine | Title: Business: Proposals & Prototypes | 12/8/1967 | See Source »

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