Word: lowes
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Dates: during 1940-1949
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...main props of Juan Perón's popularity has been his policy of holding retail food prices at artificially low levels. Last week the prop was unceremoniously yanked away. Argentines awoke to find the costs of basic foodstuffs up as much as 100% overnight...
...good three fourths of the show often seemed little more than hurried illustrators of passing quips. Yet the best of them, typified by Punch's present Editor Cyril K. Bird (portraits of England's beleaguered middle class) and the Evening Standard's bumptious David Low, showed the old English bite and a talent for good-natured selfcriticism, albeit streamlined...
...most experienced pilots, nosed down. When the plane broke through the murk, they could glimpse the sea and the approaches of Bombay's Santa Cruz airport. As the pilot headed northeast to circle for a landing, the plane was again swallowed by the low-hanging mists. Suddenly its left wing brushed a hidden, tree-covered, 674-foot hill, ripped along its slope as the pilot frantically tried to gain altitude. Some 20 feet from the top, the Franeker's nose plunged into the ground and the Constellation blew to bits with Van der Vaart's severed hand...
...Girl from Jones Beach (Warner) turns out to be blonde Virginia Mayo, a high-minded schoolteacher with a photogenic figure and a low I.Q. in matters of romance. To Ronald Reagan, a New York commercial artist, she looks like the perfect model for the perfect cover girl. To Eddie Bracken, a down-at-heels promoter, she looks like the promise of a fat commission if she can be teamed with Reagan in a television act. The problem: to persuade highbrow Miss Mayo to lend herself to such a lowbrow enterprise...
...Daily News Record in on the secret. News services spotted the trade-paper item and spread the good news to bargain-hungry U.S. consumers. Result: Goodall's retailers could no longer find anyone foolish enough to pay $27.50 for a Palm Beach, had to put the new low price into effect right away at little more than they paid for them...