Word: luckmans
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Dates: during 1940-1949
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...Accepted the retirement, as head of the Citizens Food Committee, of Soapman Charles Luckman, whose razzle-dazzle promotions had counted for little in actual food savings but whose noisy rousing of public interest had helped get promises from distillers, bakers, poultrymen and others to cut grain consumption by 100 million bushels...
When Charles Luckman, Chairman of the Citizens Food Committee, first appealed for voluntary food rationing to supplement American grain shipments abroad, the Student Council hustled to his aid by setting up a food committee. That was seven long weeks ago. Since then, the Council committee has stumbled through three consecutive plans to save food, written a poll on each plan, vetoed each poll, and consistently fumbled the ball in every interview with the Dinning Hall management. The past month and a half has resulted in a thrill-packed orgy of neat, little plans and smashed, neat, little plans. During this...
...Luckman had already had an offer which applied more directly. It came from the nation's poultry-growers, still battling against poultryless Thursdays. In return for repeal of the ban, they promised that they would cut their poultry flocks enough to save an estimated 56 million bushels of grain...
...take Chuck Luckman long to make up his mind. It had become increasingly evident that eggless and poultryless days were pulling in opposite directions. As long as poultrymen could not sell their chickens (whose eggs were not wanted), they had simply held on to them-and fed them. Wriggling gratefully off the spot, Luckman announced that the nation could have chicken every Thursday, so long as Thursday was eggless...
Empire Employees. Many of the new leaders-U.S. Steel Corp.'s Ben Fairless, Lever Bros.' Charles Luckman, General Electric Co.'s Charles E. Wilson, Henry Kaiser, Eastern Air Lines, Inc.'s Eddie Rickenbacker, Procter & Gamble Co.'s Richard R. Deupree, Sam Goldwyn and Radio Corp. of America's David Sarnoff -fitted the rags-to-riches pattern set by some of 1917's tycoons. And some of the leaders still had the old empire-building names-Harvey S. Firestone Jr., Henry Ford II and Nelson Rockefeller...