Word: luncher
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Dates: during 1980-1989
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...macho (the book applies the term to both men and women). Above all, the person who wishes to dine for success should avoid dishes that the authors label as wimpy: chicken, quiche and casseroles. They can guarantee a mailroom job and brown bags for life. A power luncher is encouraged to eat things uncooked. Raw oysters, raw meat and raw onions evoke a suitable image. Food size is equally important: "Steak is macho, and the bigger the steak, the more macho it becomes." Emulation is the ultimate in oneupmanship, since it creates a common bond with a lunch companion...
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