Word: lunden
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Dates: during 1940-1949
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Those who are looking for a scapegoat will undoubtedly aim their fire in the general direction of the HAA for it presents an inviting target, but as far as this writer is concerned, the HAA cannot be hold responsible. Two weeks ago the Columbia authorities asked ticket manager Lunden how many tickets he wanted. They suggested Harvard would need only 8000, or the usual number given the opposing team at an early season Columbia home game...
Harvard had not played Columbia in New York since 1902 and had not played a major game in Gotham for well over a quarter of a century. There was no precedent to go by. Lunden was driven to a crystal ball for his prediction of Harvard fan attendance at an early season away game. He made the unfortunate assumption that undergraduates would not want to go to an away game the first Saturday after they arrived in College. So he decided to sell tickets first come, first served...
Even though he assumed a small attendance, Lunden asked for 5000 seats instead of the 3000 offered just in case he guessed wrong...
...guessed very wrong. A fabulous season ticket sale gobbled up 4000 of the seats (those in sections 2, 3, 4, and 6, section 5 being saved for the few undergraduate applicants). Saturday night Lunden totaled up his ticket requests and noted with surprise and horror that he already had 6000 applications for the 5000 seats. In desperation he phoned New York and got three more sections' worth of ducats, the not-so-good tickets in sections 1, 7, and 8. They disappeared yesterday...
Tickets are going fast for Saturday's Harvard-Yale hockey game at the Arens, but the BAA still has some seats left, Ticket Manager Frank O. Lunden reported yesterday...