Word: lungfuls
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...open spot ahead, Batchelor swerved left at full speed-into the wrong lane and collision course with a bakery truck. But despite Batchelor's invitation, the undertaker declined. The 74-year-old cartoonist survived scalp and face cuts and multiple bruises; his wife suffered a collapsed lung, fractures of the left wrist and pelvic bone...
When doctors began to link smoking and lung cancer ten years ago, the U.S. tobacco industry deftly headed off catastrophe by switching to filter brands, which seemed to allay the public's fears. Since then U.S. cigarette consumption has puffed merrily on to new highs year after year (24 billion packs last year), and most of the major manufacturers have reaped a harvest of profit records. Suddenly last week the cancer scare rose up again, setting off a flurry of selling on the New York Stock Exchange that tumbled every major U.S. cigarette producer's stock...
Transatlantic Trouble. This time the source of the trouble lay across the Atlantic where British cigarette companies are under attack as the result of a recent Royal College of Physicians report on lung cancer, which has brought on a British government anti-tobacco educational campaign (TIME, March 23). After watching their sales fall 10%, the British companies last week, in an attempt to hold public esteem, volunteered to restrict television tobacco advertising to after 9 p.m., when children are in bed. One company even pulled its cigarettes out of street vending machines to keep under-age smokers from buying them...
Last week for the first time the government of a major nation took strong official action to discourage its citizens from smoking cigarettes. Acting on evidence that cigarettes cause lung cancer, Britain's Ministries of Health and Education began sending out circulars putting their support behind a report by a nine-man committee of the prestigious Royal College of Physicians. The committee had done no new scientific work, but it spent almost three years evaluating existing statistical and medical data. Its unqualified conclusion: "Cigarette smoking is a cause of lung cancer...
Health Minister J. Enoch Powell told Parliament: "This report demonstrates authoritatively and crushingly the causal connection between smoking and lung cancer." He agreed to carry out the Royal College's recommendation that "general discouragement of smoking, particularly by young people, is necessary." And he promised to consider other measures urged by the Royal College, which would...