Word: luntz
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That's the fear stalking the Bush camp. A private poll conducted last week by G.O.P. consultant Frank Luntz showed Buchanan drawing 6% in a match-up with Bush and Al Gore--with Buchanan taking two-thirds of his support from Bush voters. But an independent Buchanan run could hurt Gore too. "If he runs as a social conservative, it's going to help the Democrats," says Democratic stalwart James Carville. "If he runs as an economic nationalist, it's going to hurt the Democrats. And if he runs as an anti-Washington outsider, it's probably a wash...
...Republican and Democratic strategists, an independent Buchanan campaign remains something of an X factor. As a social conservative, Buchanan could siphon off twice as many votes from a Republican candidate than from a Democrat, according to a poll conducted by GOP consultant Frank Luntz. Republicans are painfully aware of this threat, says TIME Washington deputy bureau chief Matthew Cooper. ?As Jay [Carney, TIME's Washington correspondent] discovered, the Bush people have launched a charm offensive to keep Buchanan from bolting,? says Cooper. But loyal Dems shouldn?t mail their Buchanan campaign contributions just yet, Democratic strategist James Carville told TIME...
...Republicans. Since the Dole disaster, the mantra around Washington has been simple: Don't mess with the teachers. Last year G.O.P. consultant Frank Luntz declared that Dole's attack was the least popular sentence of the entire 1996 campaign and instructed Republican candidates to "find common ground with public school teachers." As fed up as many Americans are with the sorry state of the country's public schools, they have generally regarded teachers as the good guys: the ones who stay late, who buy textbooks out of their meager salaries. So while Republicans still detest the two formidable teachers' unions...
...Frank Luntz, a G.O.P. pollster, can already see the 30-second ad in his mind. It opens with ominous music and a deep voice recounting tales of abuse by the Internal Revenue Service. It cuts to images from recent Senate hearings featuring a priest as one of the agency's innocent victims and IRS whistle blowers testifying from behind screens to hide their identity. Then the voice announces that while Republicans want to overhaul the IRS and scrap the tax code, President Clinton and his Treasury Secretary, Robert Rubin, are defending the status quo. "If you like the IRS," Luntz...
Unless the President can negotiate a compromise with Republicans on a plan to reform the IRS in the next few weeks, political commercials like the one Luntz dreams of will be saturating the airwaves come next year's midterm congressional elections. It's a prospect that scares Democrats all over town. Except, that is, for one of the most influential of all: Secretary Rubin. He knows that an anti-IRS bill backed by the G.O.P. leadership will move to the House Ways and Means Committee this week, but he has refused to budge on a central Republican demand: that...