Word: lure
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Dates: during 1980-1989
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Sears had been stepping up its efforts to lure younger, wealthier shoppers, offering them higher-priced, more stylish merchandise, from clothing to sporting goods. But it did so under the Sears brand name, which was doubly deadly. The label turned off buyers who could afford higher-priced items but did not want the middle-class image of a Sears product. Customers stayed loyal to Sears for big items like refrigerators and air conditioners but deserted the company for such staples...
...aims to lure money from overseas investors
...over what used to be called the British Empire. That at least is the view from the far side of the Atlantic, as the dollar registers historic highs against the pound. For 2.5 million American travelers a year, a vacation in England-with frequent visits to its hallowed tourist lure, the theater-never looked so good. Britons may complain that some musicals, like the American import On Your Toes, are charging record ticket prices (nearly $20), but these are still lower than the cheapest admissions to most Broadway shows, and not a few off-Broadway. The best seat in most...
...dancers the show needed from California ranks, they had to reach out. They also had to appeal to patriotism because the pay for out-of-town dancers was only $500 plus free room and board for three weeks of rehearsals and the show itself. It was enough to lure Anna Kuni and her twin sister Kana, who perform as the Cherry Blossoms, Redd Foxx's opening act in Las Vegas, ending up clad in top hats and tails, period. In the Coliseum they wore more. "We wanted to be part of the Olympics," said Anna, who with her sister...
Hard economic realities have contributed to Tehran's apparent change of heart. Iran suffers from a serious balance of payments deficit. The country has had to discount its oil prices by between $2 and $5 per bbl. in order to lure tankers into gulf waters. Members of the Genscher delegation who had visited the Iranian capital before the revolution noticed a decline in the standard of living. Buildings that had been under construction five years before stood half finished...