Word: lures
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Dates: during 1920-1929
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Quick calculation showed this to be, in effect, a 20% undercut of telegraph rates. Seductive may be the lure of the added two words. Useful addenda to many a message: "much love;" "feeling fine;" "home soon;" "lovely weather;" "send check...
...stay back here at Harvard, while the Freshmen get the lure...
...distrust of the glittering allurements of the ball room. The consequent open spaces in the ranks of the stags are slowly being filled by members of the Freshman class who too frequently baffled by their first contact with a world full of strange new opportunities, fall victim to the lure of whatever package has the prettiest wrapper. Two seasons usually suffice to prove to these newcomers that the contents of the carton seldom justifies the effort spent in untying the silken ribbons, but these two seasons often leave ineradicable traces on the health and dean's office standing...
Grandson Jim makes good telling of his drab childhood, his golden-haired mother, his whiskey-bibbling father. In Shanty Irish he attains not the strange lure of roving Beggars of Life (recently effectively distorted for the cinema; see TIME. Oct. 8), but projects instead that charming Gaelic shiftlessness which composes, cheek by jowl with uninspired Teutonic steadiness, the U. S. formula...
...Fosdick to the contrary, there is no longer the lure al honor in the activity at Harvard. There are too many influences at work to discourage the "big man" idea. The Harvard undergraduate whose activities have placed him in the sun is rather pitied by his friends for the time and the energy he spends on something which does not appear to prove anything. Perhaps in his own mind he is beginning to curse the sophomoric ambition that sent him out for this or that...