Word: lures
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Dates: during 1960-1969
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...waltzes with her, he smiles wistfully. He has done his duty, he has built a bridge to the future. His children will cross it, he will not. He will stay in the past, bound there by affection, by habit, by sloth, by congenital dislike of tomorrow, by the siren lure of a torrid, torpid land that makes its children long "voluptuously for death." As the film ends he kneels and, yearning upward to the morning star, prays passionately for death: "O faithful star! When will you give me an appointment less ephemeral than this...
...particularly iodine-rich spring gives your blood vessels elasticity, your heart strength, your nerves fresh vigor." Like all the 140 officially recognized watering places in West Germany, Bad Tölz is itself in the pink of condition, thanks to a booming health cult that in 1963 will lure a record 3,500,000 patients to spas offering cures for virtually every ailment known to medicine, and a few known only to Germans...
...turned an equally cold eye on mutual fund salesmen. The lure of plumper commissions prompts salesmen to tout the plans with front-end loads above all others. An Investors Planning Corp. salesman who sells a 121-year front-end plan at $20 a month, for example, collects $57 in commissions on the first year's payments of $240; if he sells a $1,000 one-payment plan, he gets only $32.50. Most mutual fund salesmen are part-timers who earn less than $1,000 a year, and many of them are ill-trained recruits who give up the game...
Such is the lure of Beverly Hills High that it outdraws the beach even in July. This year 80% of its kids are shunning sunning for learning at fulltime summer school; a couple of dozen others are abroad in Nantes, toiling at art, literature and history taught in French. Hardly any of the summer students are flunkees trying to catch up. The extra work will not get them to college a minute sooner. They just like it. "It's the day of the egghead," chortles Chemistry Teacher Lawrence Lynch. A measure of the results is that last year Beverly...
While he was rushing about adding links to his U.S. chain, Hilton's unfailing courtesy launched him almost by accident into the international hotel business. When Puerto Rico decided in 1947 that it needed a first-class hotel to help lure U.S. businessmen to set up shop there, Teodoro Moscoso, chief of the Puerto Rico Development Corp. (and now the director of the Alliance for Progress), fired off letters to leading U.S. hotelmen inviting them to come down. Only Hilton answered promptly, with a warm, friendly letter that began by greeting the Spanish-speaking Moscoso as "Mi estimado amigo...