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Word: lures (lookup in dictionary) (lookup stats)
Dates: during 1970-1979
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Usage:

...compete uninhibitedly for their favor, then capital and labor will flow "naturally" (a favorite Smithian word) into the uses where they are most needed. If consumers want, say, more bread than is being produced, they will pay high prices and bakers will earn high profits. Those profits will lure investors to build more bakeries. If they wind up turning out more bread than consumers want to buy, prices and profits will fall and capital will shift into making something that consumers need and desire more?shoes, perhaps. Thus the businessman seeking only his own profit is "led by an invisible...

Author: /time Magazine | Title: Can Capitalism Survive? | 7/14/1975 | See Source »

...Santos eventually reached $400,000 a year plus $8,000 a game for each of the approximately 30 exhibitions scheduled in a season. With endorsements, his income at one point was estimated at $2 million a year. The Cosmos, with the blessing of the Brazilian government, were able to lure the 34-year-old star back to the soccer pitch by offering him an estimated $4.5 million for three years. That sum is about twice the annual payrolls of all 20 teams in the North American Soccer League...

Author: /time Magazine | Title: Sport: A $4.5 Million Gamble | 6/30/1975 | See Source »

When the International Track Association first pitched its professional tent two years ago, it aimed to lure cash customers with a blend of carnival and first-class track and field competition. Unfortunately, performances have been spotty, purses have been paltry, and the tour's personalities have shown little of the crowd-pulling pizazz so important to commercial survival. The I.T.A. still has problems, but its struggle to succeed has been made easier by a pair of iconoclastic performers: Shotputter Brian Oldfield and Pole Vaulter Steve Smith. Both world-record holders, they are also flaky, free spirits who have just...

Author: /time Magazine | Title: Sport: Above and Beyond | 6/16/1975 | See Source »

...President-the Suez reopening (see box page 28). Sadat is aware of the canal's economic potential for Egypt's 37 million hard-pressed people. He is aiming to repopulate the canal's shores and has established a giant free-trade zone around Port Said to lure industry and generate jobs...

Author: /time Magazine | Title: MIDDLE EAST: A Watershed Week for Egypt's Sadat | 6/9/1975 | See Source »

...taut 235 Ibs. But McGinnis has earned them all. He has carried the young, inexperienced Pacers to the final round of the A.B.A. playoffs that begin this week against the Kentucky Colonels. At the same time, recruiters from the New York Knicks and Philadelphia 76ers are trying to lure him to the N.B.A. With good reason: Big Mac, 24, is rapidly becoming known as the most valuable forward in basketball...

Author: /time Magazine | Title: Sport: Big Mac | 5/19/1975 | See Source »

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