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Word: lures (lookup in dictionary) (lookup stats)
Dates: during 1980-1989
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Usage:

...mind juggling her newfound fame with rehearsals for a Los Angeles production of Sam Shepard's A Lie of the Mind. She still loves the stage: "It's so enticing and dangerous. It's human. It might be a bad night, or it might be magic, electrifying, unforgettable." The lure of movie stardom goes both ways too. When Holly Hunter's around, you can bet on magic...

Author: /time Magazine | Title: Show Business: Holly Hunter Takes Hollywood | 12/21/1987 | See Source »

...most dangerous lure is credit, which comes much more freely to U.S. consumers than to their counterparts in other industrial countries. Many Americans who lack willpower tell how easily they got into trouble by accumulating a dozen credit cards or more. Consumer installment debt ballooned in recent decades, from 7.3% of disposable income in 1950 to 14.7% in 1970 and 15.5% in 1980. In mid-1987 it stood at a record 18.8%, or $591 billion. Credit card companies, aiming to make consumers feel virtuous rather than guilty as they use their plastic, have even introduced new accounts in which...

Author: /time Magazine | Title: Fighting The Urge to Splurge | 12/14/1987 | See Source »

Once numbers and letters lead lives of their own, colors cannot be far behind. And, indeed, they provide the supporting company of Peter Sis' Rainbow Rhino (Knopf; $11.95). Birds of primary hue -- red, yellow and blue -- lure their behemoth friend through poppy fields and banana groves searching for tranquillity. It will surprise no one that they find it back in their own back veld. Happily, the simpleminded text is augmented with whimsical drawings that show a mature eye and a youthful...

Author: /time Magazine | Title: Books: Liberating Youthful Spirits | 12/14/1987 | See Source »

Harvard Real Estate (HRE) developed the Purchase Option Plan and the Cambridge Option Plan in the mid-1970's to help Harvard lure newly tenured professors to Cambridge. The programs aimed to provide young scholars with prime Cambridge housing at discount rates...

Author: By Martha A. Bridegam, | Title: HRE Ended Subsidies In 1984 | 12/2/1987 | See Source »

...slowly being lifted at companies across the nation. O'Melveny & Myers, one of the nation's largest law firms, has engaged several married couples. Martin Marietta, the giant aerospace and defense contractor, actually has an affirmative hire-a-couple policy. The company believes it is a sound strategy to lure and retain top people. Its Denver division now adds about 100 couples a year, notes Personnel Administrator Joseph Weiner. And there is no charity involved. "Eight out of ten times the recruited person is married to someone with skills we can use," he insists. There are a few rules, however...

Author: /time Magazine | Title: Sexes: Dual Careers, Doleful Dilemmas | 11/16/1987 | See Source »

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