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Word: lures (lookup in dictionary) (lookup stats)
Dates: during 1990-1999
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Usage:

...existing affiliates, it proved a bonanza. Many are reporting increases in ratings and advertising revenue. More important, football gave the network new credibility. Fox's Preston Padden, who serves as head of affiliate relations and is Murdoch's point man in Washington, immediately began using the victory to lure affiliates allied with the other networks. He launched his campaign in January 1994 at a national meeting of TV executives, where he operated three presentation rooms to make his pitch, generating contacts that led, he says, to Fox's winning over 50 more full-time and secondary affiliates. Now displayed...

Author: /time Magazine | Title: WILL MURDOCH BE OUTFOXED? | 4/17/1995 | See Source »

...rebutts Warhol's statement, "Business art is a much better thing to be making than art," with the ardent, "Art is a religion, not a business." More stunningly, the Maestro does not sell his paintings, preferring the freedom to do what he wants when he wants to the lure of the greenback...

Author: By Sarah C. Dry, | Title: Cowboy Blasts Warhol | 4/14/1995 | See Source »

...that 90% of Bosnian war atrocities were committed by the Serbs, with at least the tacit approval of their leaders. The report, based on aerial photographs and firsthand accounts, comes just as the U.S. and its European allies are portraying Serb leader Slobodan Milosevic as a peacemaker, seeking to lure him into serious negotiations with the Bosnian government and Croatia. Meanwhile, in northwestern Bosnia, the U.N. High Commissioner for Refugees cut emergency food aid to more than 100,000 Croatian Serbs and Muslim rebels, saying their leaders were making relief efforts impossible...

Author: /time Magazine | Title: THE WEEK: MARCH 5-11 | 3/20/1995 | See Source »

...individual beta testers to send back their test results," said John E. Stafford '96, president of HCS. "The lure for them is that if they send them back, they will receive a copy of the new software." That copy will be worth about $100, Stafford said...

Author: By Sarah J. Schaffer, | Title: 200 Students Test Drive New Software | 3/16/1995 | See Source »

...that means playing the spoiler. Each is a failed presidential candidate with no realistic chance to win the White House, but each muses about running under the right circumstances. For Jackson, those include a weakened President who continues to disappoint his party's left wing. For Perot, the lure would be the G.O.P.'s failure to keep its promise of revolutionary reform...

Author: /time Magazine | Title: PARTY OF SPOILERS | 3/13/1995 | See Source »

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