Word: lures
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...Original Room. She rejected it flat out. "She was so hurt over David Letterman that she continued to dig her heels in," he says. "She just absolutely refused. It cost her her greatest strength: her cool rationality." As the strike dragged on, Mitzi tried to lure the comics back with a promise to pay them twenty-five dollars per set on weekends only. Garry Shandling, one of the club's top acts at the time, thought it was a reasonable offer and went back to work...
...School Road in Phoenix. The $450-a-month unit picked out for them had a busted air conditioner and cockroaches. It was sweltering inside. Faeza was distraught, and the manager of the building was nice enough to let her spend the weekend in the dressed-up unit used to lure new renters...
...also tell you that the arts are a major factor, like a pleasant climate and good schools, that make a city attractive to the well-educated professionals who give a place a competitive advantage. But what people sometimes forget is that in New York, culture isn't just a lure to bring in the real producers of wealth. It's a giant moneymaking enterprise in itself, one of the biggest employers in the city. What software is to Silicon Valley, what vineyards are to Bordeaux, the arts are to New York: a mighty generator, even if not the largest...
Losing our faculties over a matter like sex ought not to make much sense for a species like ours that relies on its wits. A savanna full of predators, after all, was not a place to get distracted. But the lure of losing our faculties is one of the things that makes sex thrilling--and one of the very things that keeps the species going. As far as your genes are concerned, your principal job while you're alive is to conceive offspring, bring them to adulthood and then obligingly die so you don't consume resources better spent...
...Losing our faculties over a matter like sex ought not to make much sense for a species like ours that relies on its wits. A savanna full of predators, after all, was not a place to get distracted. But the lure of losing our faculties is one of the things that makes sex thrilling-and one of the very things that keeps the species going. As far as your genes are concerned, your principal job while you're alive is to conceive offspring, bring them to adulthood and then obligingly die so you don't consume resources better spent...