Word: luton
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Dates: during 1990-1999
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...VectraCavalier, meanwhile, was the result of a vastly different reorganization. GM Europe entered the 1980s as a patchwork of competing and often uncooperative concerns stretching from the company's new small-car plant near Zaragoza, Spain, to its aging Vauxhall factories in Luton and Ellesmere Port, England. Before the reorganization, GM Europe was very much a West German-led company. The first goal of the restructuring was to broaden its character, so in 1986 the company moved its headquarters to neutral Zurich. There an amazingly lean head-office staff proceeded to coax the diverse GM Europe factions into cooperating with...