Word: macaronis
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Dates: during 1960-1969
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...iconoclasm, Alice hews to a couple of basic rules for her cookery. For one: "You have to have one really big pot, something you can boil macaroni and rice in, cook corn-on-cob in, wash your hair in, wash your dog in. Get one that's big enough so that a mop will fit." For another: "Wine and liquor are great for cooking, and also for the cook. In fact, more important for the cook than for the cooking." Thus armed, pot and potted, Alice's disciples are advised merely to improvise and advertise. "If you tell...
...Macaroni Factory. The current crisis has its origins in the chaotic conditions that prevailed in France after World War II. In 1949, Jean Prouvost, a press baron (Paris-Match, Paris-Soir) as well as France's largest woolens manufacturer, purchased a controlling interest in Figaro. But because he had served briefly in the collaborationist Vichy regime, both Gaullists and leftists opposed letting him assume editorial command. So he signed an agreement with Figaro's noted editor, Pierre Brisson, who had killed off the paper during World War II rather than knuckle under to the Nazis. The agreement gave...
...their newspaper as they see fit, which includes the right to fire an editor-in-chief. We are living in a capitalist society, are we not?" To which the head of Figaro's journalists' association heatedly replies: "A newspaper is an enterprise of public interest, not a macaroni factory...
...many first-time owners, especially men, prefer to ride Western. But such tack is not for the upwardly mobile. For the ladies, the model is Jacqueline Kennedy astride her bay gelding Winchester, while the daughters as avidly keep track of Caroline's every outing with her ponies Macaroni or Leprechaun. Sniffs a Boston dentist, whose whole family rides English, outfitted in boots, breeches and hard hats: "After all, if you ride, you should dress for it. You really can't get the feeling of it in sneakers and jeans...
...advertisement in the Wall Street Journal to trumpet the news. The ad summed up a situation that has been gradually cooking in the Pennsylvania Dutch hills along with the ovens full of African cocoa beans: Hershey is becoming more than a candymaker. Since 1966, the company has acquired two macaroni firms (San Giorgio and Delmonico Foods), a French Canadian baking company (David & Frere, Ltée.) and, for $23 million two months ago, the Cory Corp. of Chicago, which makes coffee brewers, appliances, pens and automatic pencils. Non-candy operations will soon account for 35% of Hershey sales...