Word: macdonough
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Dates: during 2000-2009
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...anxiety that we'll want to commit eco-suicide. The solutions promoted here are very much design-oriented, showing all the ways we can plot and plan our way to a more energy-efficient, sustainable tomorrow, today. Green architecture gets star placement, and eco-design gurus like William MacDonough talk about the need to create "cradle-to-cradle" products that can be recycled, or reincarnated, over and over. It might be a conscious choice, and a good one, to appeal to the tech-loving young. Surely if the magnificent human mind can create something as wondrous as the iPhone...