Word: macfadden
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Dates: during 1930-1939
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Against them the GOP, anxious for a smashing victory, sent National Chairman Hamilton, Vice Presidential Nominee Knox, Col. Theodore Roosevelt, Representative Hamilton Fish Jr., and many another, including renegade Democrats like Missouri's James A. Reed, Massaachusetts' Joseph B. Ely, New York's Bernarr Macfadden...
Back in the nineties a pamphlet appeared-a circular, nothing more-recom-mending an exerciser owned by an obscure health enthusiast named Macfadden. On it were emblazoned the words, "Weakness a Crime: Don't Be a Criminal!" . . . In this humble beginning, the world first met the editorial technique of Macfadden. . . . Few people think of Macfadden as the great editor. The world knows Macfadden, the crusader, because of his fights against weakness, against prudery, for sane foods, for sane living. Macfadden today inspires more people than any other magazine editor. His followers are millions. . . . By its own right each Macfadden...
Cried Publisher Bernarr ("Body Love") Macfadden after his Landon interview: "He looks vigorous...
...lucrative side lines. There are Major Bowes highball glasses, decorated with pictures of cat & dog amateurs; Major Bowes cotton fabrics, also decorated with amateurs; the Major Bowes alarm clock which rouses sluggards with a gong; the 25? Major Bowes' Amateur Magazine; the weekly Amateur Writers Page in Bernarr MacFadden's Liberty ; a parchesi-like Major Bowes Game; two monthly movie shorts; and 14 traveling shows or "units' of amateurs who have appeared on the radio program, playing theatres all over the U. S. Over head of Bowes Inc. would include $5 weekly to 14 or 15 amateurs...
...pays to ask questions," declared body-loving Publisher Macfadden. "Take my hotel down in Florida. If you could see how the girls dress down there! Nothing but a pair of shorts and two breast cups. It pays to ask questions! [Ribald laughter.] I'm sure you boys aren't thinking the same thing...