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Word: macho (lookup in dictionary) (lookup stats)
Dates: during 1980-1989
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Usage:

...promotion. Of the 88 candidates -- all the others were male -- she had the best record at generating new business and securing multimillion-dollar contracts for the Big Eight accounting firm. Yet Hopkins' nomination was put on hold after she was evaluated by several male partners as being too "macho" and in need of a "charm school." One of them advised her to "walk more femininely, talk more femininely, dress more femininely, wear makeup, have her hair styled and wear jewelry." Instead she quit the firm and filed a lawsuit under Title VII of the Civil Rights Act of 1964, which...

Author: /time Magazine | Title: Law: A Slap at Sex Stereotypes | 5/15/1989 | See Source »

...three cooks, master and apprentices, sit expressionless at a table perched atop the highest granite boulder, talking with macho casualness of the consecutive days and nights they spend tied to the maze of mantle heaters, two-way retorts, pumps, air-scavenging systems, condensers and plastic piping during a "burn." Says Bernard: "If you set it up right, nobody knows where you are; it's no big thing." Bernard is a virtuoso of camouflage by misdirection, of hiding the obvious in plain sight. Once, this kitchen crew recalls delightedly, they cooked a batch on the shore of Lake Elsinore, a popular...

Author: /time Magazine | Title: Southern California Tales of the Crank | 4/24/1989 | See Source »

Austin (Kevin Connell) is an uptight Ivy grad struggling desperately to sell his romantic "period piece" to a Hollywood producer. Lee, (Alex Norman) his older brother, is a macho, beer-guzzling thief with considerable disdain for Austin's sheltered intellectual life. When the brothers get holed up together in their mother's house, sparks fly. Insults fly. Silverware, toasters and golf clubs fly, too. By the end of Sam Shepard's True West, the kitchen is a disaster area worthy of any Harvard undergrad's living quarters. Not even the cast from Risky Business could clean up this mess before...

Author: By Michael R. Grunwald, | Title: Too Good to be True | 4/14/1989 | See Source »

This chant used homosexuality as a stigmatized insult, hinging on the "macho" image spectators associate with male athletes. These spectators view homosexuality as the antithesis of masculinity, and--although they assumed that D'Alessio was not gay--chose to attack his athletic ability by questioning his heterosexuality...

Author: By Michael R. Grunwald, | Title: Perceptions of Homophobia in Athletics | 4/11/1989 | See Source »

...Duty is the war genre's L.A. Law, China Beach is its thirtysomething: narratively loose jointed, laced with ironic dialogue and moody introspection. Created by John Sacret Young (screenwriter of A Rumor of War) and former magazine editor William Broyles Jr., the show lurches between the fey (a macho war hero parachutes into camp and romances all the women) and % the loquaciously self-important, as if it were a sorority bull session with grenade sound effects. But the writing is a notch above standard-issue TV fare, and the show follows its own adventurous, if sometimes bumpy, path...

Author: /time Magazine | Title: Video: War As Family Entertainment | 2/20/1989 | See Source »

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