Word: macintosh
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Analysts said the sales slowdown is affecting both the Macintosh line and the mainstay Apple II. The company has increasingly aimed the Macintosh at the business market, in the hope of ending the IBM PC's virtual stranglehold. To boost Macintosh sales, Apple has been offering dealers cash rebates as an incentive to slash prices...
Officials at Apple refused to comment on whether the price decrease was related to a lower than expected demand for the Macintosh, as some industry sources have said. "Apple does not discuss pricing policy publicly," said Barbara Krause, manager of corporate press relations at Apple...
...intending to buy just the Macintosh with the external disk drive '88, "but when I called the Technology Product Center I was told that I could get the same package with a printer for only about $170 more, so I got that...
Some students, however, were not as pleased with the sale. Deborah I Copaken '88, who bought a Macintosh before the price cut, said. "I'm mad. I'm very made. I guess that's great for the people buying Macintoshes now, but I definitely needed mine for Expos this fall...
...addition to the Macintosh, the Technology Product Center also sells computers at discount prices from IBM and DEC, and is currently offering a series of seven seminars designed for novice computer users, according to Towler...