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Read TIME's 10 Questions with John Madden...

Author: /time Magazine | Title: Inside the New Dallas Cowboys Stadium | 9/21/2009 | See Source »

...share the cover of the wildly popular Madden video game with Troy Polamalu of the Steelers. You know about the so-called curse that has befallen past Madden cover boys. Are you worried about a hex? I don't worry about that stuff. I believe in God. God controls my fate. Whatever his plan is, I will follow...

Author: /time Magazine | Title: NFL Star Larry Fitzgerald | 9/10/2009 | See Source »

...deal EA Sports, the game's manufacturer, offers players for use of their likeness. But even among a group renowned for being superstitious - athletes have tried to bust slumps by donning women's underwear, eating the same meal each day and performing elaborate foul-line rituals - talk of a Madden Curse doesn't seem to have caught much traction. And for good reason. Most of the under-performing cover stars were felled by injury - a common affliction in a brutally rough sport: According to a 2005 study, nearly 70% of football players suffer an injury each year. Those whose skills...

Author: /time Magazine | Title: The Madden Curse | 4/27/2009 | See Source »

...part, Fitzgerald is unconcerned. "I didn't think about the curse," he said. And why should he? He's already appeared on a video game cover ("NCAA Football 2005") without incident. Besides, the year of the first shared Madden NFL cover has already been marked by the retirement of the game's first-ever cover boy. Perhaps Madden's departure will augur the start of a happier streak...

Author: /time Magazine | Title: The Madden Curse | 4/27/2009 | See Source »

Read a 2-Min. Bio of John Madden Read A Brief History of the Super Bowl Halftime Show

Author: /time Magazine | Title: The Madden Curse | 4/27/2009 | See Source »

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