Word: madison
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Dates: during 1980-1989
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...American Presidents. The 1,000 rated Kennedy 13th, in the middle of the "above average" category. Those considered great: Abraham Lincoln, Franklin Roosevelt, George Washington, Thomas Jefferson. Near great: Theodore Roosevelt, Woodrow Wilson, Andrew Jackson, Harry Truman. Above average: John Adams, Lyndon Johnson, James K. Polk, John Kennedy, James Madison, James Monroe, John Quincy Adams, Grover Cleveland...
...know it's a good portion," comments Jeff Tolvin, ABC's director of business information, with gingerly care. The network is charging a hefty $135,000 a spot-a price that could dip as show time approaches and empty air time looms-but the problem, according to Madison Avenue, is not monetary. "It may be one of the most devastating pieces of film I've ever seen, TV or otherwise, but it is artistically unsuit able to most of our clients," says Joel Segal, senior vice president of broad casting for Ted Bates Advertising...
...last week, Tylenol had regained more than 80% of the market share it held before the still unsolved poisonings. "It's a miracle, pure and simple," said Joseph Riccardo of the Bear, Stearns investment banking firm. "The consensus among shrewd advertising executives on Madison Avenue was that the brand name would never recover." Indeed, after the deaths the nonaspirin drug's share of the $1.2 billion painkiller market fell from 35% to 7%. In a poll, a majority of Tylenol users said they probably would never return to the capsules...
After the iron-fisted Chicago convention in 1968, reform-minded Democrats vowed to get the bosses and the smoke-filled rooms out of politics. By the 1980 Democratic National Convention in New York City, they had almost succeeded in pushing the pros out. Of the 3,331 delegates in Madison Square Garden, only 309 - a mere 9% - were party officials and Democratic officeholders. To give party stalwarts a bigger role in 1984, the Democratic National Committee adopted new rules that will bring to the San Francisco convention at least 191 Congressmen and Senators and 370 other party and elected officials...
...worked for the Rev. Sun Myung Moon, 54, South Korea's crypto-Messiah, who packed Madison Square Garden to overflowing last week. The happening, complete with numbers by the Korean Folk Ballet, kicked off an eight-city tour that climaxes his drive to build a base in the U.S. just seven years before the Messianic Age is to begin. Moon, through an interpreter, told the Garden-goers in guttural shouts, "The time of the Second Coming of Christ is near, and America is the landing site...