Word: madison
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Last year Irving Felt, chairman of the Madison Square Garden Corp., made a deal with the financially strapped Pennsylvania Railroad to take a 99-year leasehold on Penn Station's air rights. According to Felt's plan, the site would be stripped to ground level (the trains would still come and go below), and a new Madison Square Garden, seating 25,000 persons, would be built on top, flanked by two office buildings, all designed by Los Angeles Architect Charles Luckman...
...speech appeared in two-and three-page display ads in the New York Herald Tribune, Kansas City Star, Hearst's San Francisco News-Call Bulletin, the Manchester Guardian, Montreal Star, Ottawa Journal and Winnipeg Free Press. Total cost to the Soviet government: $30,603. The Soviets, in following Madison Avenue's ways, still had some lessons to learn: the ads were unrelievedly grey in eye-straining type...
...Conrad Arnold Elvehjem, 61, president for six years of the University of Wisconsin and biochemist whose identification of nicotinic acid as a new vitamin (now called niacin) led directly to the cure of pellagra, and who won medicine's Lasker Award in 1952; of a heart attack; in Madison...
Performances of Bernie West and Sully Michaels as the two gangsters point up what remains the long suit of summer stock: the dependence on capable comedians. These two professionals deliver their lines -- to a Madison Avenue phrase -- straight to the laugh-control center. Their "Brush Up Your Shakespeare" seems not the least bit hackneyed, in spite of the familiarity of the song. Kiss Me Kate at South Shore offers summer theatre at its finest, inviting just a little more suspension of belief than usual to make a thoroughly enjoyable evening. Broad comedy combines well with the frothy, good humored quality...
...resented being used in a hopeless cause to give the President a political issue. The Senators also recognized something else that Kennedy did not: medicare is not so overwhelmingly popular an issue as the President seems to believe. Letters ran heavily against medicare after Kennedy's appearance in Madison Square Garden, and a Gallup poll showed that its popular support had dropped from 55% last March to 48% in June...