Word: madison
(lookup in dictionary)
(lookup stats)
Dates: all
Sort By: most recent first
(reverse)
With the YRNF out of the way, Phil- lips and his band of conservatives headed for Madison, Wis., and the National Student Association convention. NSA is now and always has been overwhelmingly liberal-phillips and his allies hoped to introduce conservative ideas to Association policy considerations...
...Western world of our day," says Toynbee, "the tempter's role is being played by everything we sum up under the name of Madison Avenue. A considerable part of our ability, energy, time and material resources is being spent today on inducing us to ... find the money for buying material goods that we should never have dreamed of wanting had we been left to ourselves...
...Madison Avenue's first assault on human cupidity, Toynbee asserts, is by finesse. "The strategy is to try to captivate us without allowing us to become aware of what is being done to us. If this sly approach does not do the trick, Madison Avenue has further psychological weapons in its armory. If all else fails, it will resort to sheer bullying." Then Dr. Toynbee reaches a startling conclusion: "I would suggest that the destiny of our Western civilization turns on the issue of our struggle with all that Madison Avenue stands for more than it turns...
...Toynbee contends that Christ would have rejected "this skillfully engineered besetting temptation." So would the Founding Fathers, for "disposing of the maximum quantity of consumer goods was not the purpose of the American Revolution. What is more, it is not the true end of man." According to Toynbee, Madison Avenue is also unsound economically: "An economy that depends for its survival on an artificial stimulation of material wants seems un likely to survive for very long...
...telling people what goods can be had, what they are like, what satisfactions they bring. By so doing, the admen argue, their trade contributes to mass demand for products, mass employment, mass distribution and mass buying-all of which are essential elements in the creation of mass affluence. Madison Avenue's case for itself thus closely mirrors the case for free enterprise. It rests on the premise that men have a right to free choice, and given that choice will build themselves a better society than those who have their choices made by others, no matter how high minded...