Word: madison
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Long lasting or not, the controversy last week gave the Administration a severe buffeting. In Manhattan, an annual Holocaust service was moved from a synagogue to Madison Square Garden's Felt Forum, where an overflow audience of 5,500 heard Norman Lamm, president of Yeshiva University, declare, "A courtesy call at a conveniently located concentration camp cannot compensate for the callous and obscene scandal of honoring dead Nazis." Dressed in black, 41 women who had survived the death camps marched silently to the stage and lighted six banks of candles. At a similar observance in Jerusalem, Israeli Prime Minister Shimon...
Sweeping out of last week's press conference like Errol Flynn in a gray suit, the triumphant Turner embarked on a twelve-block march to his law firm's Madison Avenue office. It seemed almost like a nose-thumbing gesture toward doubters in New York City's media and financial communities. "Hey, it's Ted!" cried star-struck pedestrians. Said one admiring businessman to a colleague: "That guy's got a lot of nerve...
Advertising could be another nightmare. Coca-Cola will have to decide whether to tout each Coke separately, or to launch a single unified campaign. "It's going to be very difficult and costly for the company to market two products with the same name," cautions one Madison Avenue insider. Some industry observers think that Coca-Cola may settle on a two-pronged strategy. It could focus on new Coke in its advertising, and let the triumphantly returned Classic Coke sell itself...
Since 1981, when I was eleven, Spielberg has been my hero and my idol. I can think of no other person who has influenced me the way he has. Thank you, Steven. Keep up the magic. Matthew Kiernan Madison...
When USA Today made its debut, some newspaper executives believed that its format would attract primarily lower-class readers. But surveys by the Simmons Market Research Bureau show that the paper draws many of the young, upscale readers that Madison Avenue covets. Nonetheless, USA Today faces stiff competition from magazines and television for national advertising dollars. Unlike some magazines, USA Today does not offer regional advertising editions targeted for specific audiences. Although advertiser resistance has not been fully overcome, it is easing. "The color and setup of USA Today fairly well guarantees that if someone goes through the newspaper...