Word: magenta
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Dates: during 1970-1979
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...Magenta set its sights high; it would attempt fairness, accuracy, and encyclopedic coverage; it would avoid gossip, falsehood, and error: in short, it would try to please all of the people all of the time, or as the editors put it in their first editorial...
...Magenta came into being at the dawn of Harvard's Golden Age, in the early years of Charles William Eliot, and no climate could have been better for fostering such an undertaking. John Finley has suggested that the rise of the Sophist came about because of the need of Athens for expositors of the new imperial civilization, and it is not by accident that Samuel Eliot Morison has referred to Charles William Eliot as "The enlarger of the empire." Eliot's new intellectual empire, as it brought together under the banner of "Veritas" the best and most progressive scholars, students...
...even Eliot's liberalism did not mean that the Magenta would have an easy go of it with the Administration. As Henry A. Clarke, The Magenta's first President and guiding spirit, later narrated the story in an earlier history of The Crimson. Dean Gurney called Clark to his office for an explanation of the new paper and then...
...Faculty, which a decade before might have banned the new publication outright, now held itself to a mild expression of outrage. The Magenta, on its part, largely observed the proper amenities in editorials, although it stood firm to a policy of identifying every editorial as the opinion of all the editors, not just the author. This policy was particularly useful, the Fiftieth Anniversary Book relates, when the Faculty came round looking for the man who had referred to one of their number as "a little tin god on wheels...
...Magenta, (named after the College color, it underwent a change in nomenclature in December 1875, when the College went crimson) at first could not be recognized as what we would call a newspaper today. It appeared biweekly, a thin layer of editorial content surrounded by an even thinner wrapper of advertising. To many, it must have seemed superflous: The Advocate already fulfilled the College's need for reading matter. Why bring out yet another publication...